Welcome to a world of toppings and frozen treats

Step into Softly’s world, where we are all about making you happy! Explore over 40 delicious toppings and embark on a tasty adventure with us. Whether you are into classic flavors or bold fusions, we’ve got just the thing to satisfy your cravings and make your taste buds dance with joy!

Our treats

Softly Dubai plain ice cream soft serve

Soft serve ice cream and frozen yoghurt

In 2019, our soft serve ice cream producer was crowned with the title The world’s finest vanilla ice cream, while our tangy, creamy frozen yogurt is simply top-notch. Enjoy plain or customize with your favorite toppings.

Signature creations

Explore our assortment of signature creations, where we’ve adorned our soft serve ice cream with carefully selected toppings to craft what we believe are exceptionally delightful treats.

Crazy cones

Our crazy cones are a symphony of our vanilla soft serve ice cream in a flavored cone, dipped in sweetness, and adorned with sprinkles. 

Softly Dubai caramel ice cream milkshake

Milkshakes

Indulge in our milkshakes crafted with milk, ice cream, delectable toppings, and crowned with whipped cream. They are simply irresistible!

Softly Dubai bubble milkshake

Bubble shakes

Our unique twist on bubble tea – a creamy milk beverage with ice cream and, of course, delightful chewy tapioca pearls.

Freeze the moment

Freeze the moment

Explore over 40 toppings

At Softly, we offer more than 40 toppings for you to choose from. You can make your frozen treat exactly how you like it. Whether you are into classic flavors or bold fusions, we’ve got just the thing to satisfy your cravings and make your taste buds dance with joy.

From Scandinavia with love

Discover our fantastic array of frozen treats and toppings sourced directly from Scandinavia. We are confident that these tasty treats will change the way you think about frozen desserts, offering incredible flavors, top-notch quality, and sheer happiness.
Step into a world of yumminess!

Discover our fantastic array of frozen treats and toppings sourced directly from Scandinavia. We are confident that these tasty treats will change the way you think about frozen desserts, offering incredible flavors, top-notch quality, and sheer happiness. Step into a world of yumminess!

Softly Dubai soft serve ice cream with blue sprinkles and mini marshmallows
Softly Dubai soft serve ice cream store

Experience our locations

Whether you are stepping in for a sweet escape, a delightful treat, or a moment of pure bliss, know that you are not just a customer – you are a special guest on this delicious adventure.

Become a loyalty member

Collect 5 stamps to receive a free medium sized soft serve ice cream with topping of your choice.